The C Finance homepage shows a calm fjord aligned with the brand’s logo. Emphasising the brand’s Nordic roots.

C Finance

making a fintech business mean more than the tech​

Behind their algorithmic efficiency and digital innovation was a more purpose-driven organisation rooted in their Scandinavian roots – keen to deploy technology to promote a more enlightened financial future.​

By elevating their brand above their products and helping them stand apart from the crowd, they were able to secure stronger funding and partnerships, and retain and attract a more motivated workforce. ​

Stylish business cards show the brand’s logo – a C within a C, reminiscent of a lock mechanism.

“I was so impressed by how the guys got exactly who we are, then knew how to translate that into a brand world only we could own.”

Jarno Partanen, CEO, C Finance

The C Finance homepage uses Nordic imagery to create differentiation and reference the brand’s Scandinavian heritage.
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